At Shimati, our roots lie deep in the heart of Konkan, a place we call our happy place—filled with nature, beautiful beaches, rich culture, and cherished memories. It’s where we go to unwind, reflect, and reconnect with ourselves and our land. The name Shimati was born during one such tranquil moment in Konkan. As Madhura soaked in the serene landscape, she stumbled upon a simple wooden stick—known as Shimati in Marathi. In that instant, it carried her back to childhood memories. This very stick, once used by teachers in schools, was not merely a tool of discipline but a symbol of guidance—shaping students into confident and responsible individuals.